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Tuesday, March 25, 2008
Mazda vehicles are the most reliable in the motor industry according to one of the world’s largest ever studies into car reliability, carried out by leading personal warranty specialists - Warranty Direct.Almost 92 per cent of the Mazda cars surveyed by Warranty Direct, aged between three and nine years old, suffered no mechanical failure of any type – outperforming all other brands. The study looked at the reliability of more than 450,000 vehicles, from 33 manufacturers, across the UK and USA. The resulting ‘Reliability League Table’ lists the number of failures reported for every 100 vehicles covered by its warranty policies. Mazda was rated number one with a failure rate of just 8.04% of all vehicles aged between three and nine years old.
“Mazda has been justifiably proud of both the build-quality and long-term reliability of its vehicles for many years,” commented David McGonigle, Managing Director, Mazda Motor Ireland. “This new survey clearly endorses our own views and confirms that Mazda reliability is not just very good – it’s the very best. To beat such global quality icon brands as Toyota, Honda, Porsche, BMW and Audi is a fine achievement.”
Mazda Motor Ireland has seen record sales in the past six months, with units sold in January 2007 topping over 1260 for the first time ever. Mazda now holds 2.7% of the passenger car market in Ireland. The record breaking sales for Mazda Motor Ireland come on the back of significant changes that the company has undertaken since successfully taking back distribution of the “Zoom-Zoom” brand in Ireland.
Warranty DIRECT 'Reliability League Table' 2007
Manufacturer Incidence Rate %*
Mazda 8.04; Honda 8.90; Toyota 15.78; Mitsubishi 17.04; Kia 17.39; Subaru 18.46; Nissan 18.86; Lexus 20.05; Mini 21.90; Citroen 25.98; Daewoo 26.30; Hyundai 26.36; Peugeot 26.59; Ford 26.76; Suzuki 27.20; Porsche 27.48; Fiat 28.49; BMW 28.64; Vauxhall 28.77; Mercedes 29.90; Rover 30.12; Volvo 31.28; Volkswagen 31.44; Jaguar 32.05; Skoda 32.12; Chrysler 34.90; Audi 36.74; Seat 36.87; Renault 36.87; Alfa Romeo 39.13; Saab 41.59; Land Rover 44.21
Jeep 46.36
